When you want to start a business and is thinking about which means your business can grow and be known, the number one outlet is the Internet. It is where you customers can visit, browse and buy your items.
If you have customers that are accustomed to buying items from the internet, they may be reluctant to buy from you if you are just new to the monetary business. They may fear that if they give you their credit card number or personal information, that you may rob them of their money. Now you may ask, how can the customers trust me when it comes to buying items from my online store? The answer is getting an SSL certificate for your website. This is the very best way to protect your buyers and let them see that you are trustworthy and that you are not going to steal their money.
What is an SSL certificate?
SSL (Secure Sockets Layer protocol) is a technology that is used to transmit important data or money transactions over the internet. Most business websites have this application to be safe while transmitting data in the Internet. This should be the basic security feature of a website. When you go to a website that has an SSL security feature, you will always see a small padlock in the address bar in your web browser. This lets you know that the website that you are in is safe and secured on transacting personal data and money. SSL Certificates are data files that are small. They are digitally bound to a cryptographic key to a website’s information. When you install it on your web server, it turns on the padlock and the https protocol and allows safe connections from a web server to a browser. SSL is usually used to safe credit card activities, data transfer and logins, and is now becoming the pattern when securing logging on social media sites. SSL Certificates binds together with:
- A domain name, server name or hostname
- The website’s identity and location
Two types of SSL Certificates
Shared SSL – it is cheaper or free, than setting up the SSL server itself, because you can use it to secure multiple sites. There is also a sign in your web address that represents what control panel that you are using.
Dedicated SSL – you can purchase your own SSL certificate but you have to actually pay for it. These are usually used when it comes to transacting credit card and money transactions.
Advantages of having SSL Certificate on Shared hosting
• If you write in an important personal information like birth dates, credit card numbers id’s, this will keep you safe and secured from criminals and hackers. It is your responsibility to keep your customers feel safe with you.
• If your customer gives you his credit card number on your unprotected website, then he gets robbed or hacked, you will be the first on his list on who the culprits will be, you can be in for a very lengthy and hard involvement on dispute process for credit card fraud. If you have an SSL certificate, you would not have to deal with these kind of problems.
• Protects you from phishing sites that clones or impersonates your website
SSL Certificates need to be given by a trusted Certificate Authority’s Root Certificate. The Root Certificate must be always present on the end user’s computer for it to be trusted. If it is not trustworthy, the browser will give you a warning that this is not a trusted website. In the case business involving credit cards and buying things online, such messages often result in an immediate lack of trust to the website.